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Tag Archives: Ben Bridge Jeweler
Tiptoeing into social media
The January 2010 issue of “Benny Bear Bulletin” (company newsletter) just came out today. On the front page is an article written by Marc D. Bridge. (Marc is an Associate Counsel at Ben Bridge Jeweler, and the son of Co-CEO Ed Bridge.) Here’s the PDF file of the front page for your reading pleasure. Last [...]
Twitter is not a blow horn for businesses
Hotel Max and the Roger Smith Hotel are both great examples of customer engagement via social media for the hospitality industry.
I'm taking those lessons and applying them to what I do for Ben Bridge Jeweler and its social media efforts, while observing and learning from other examples in the jewelry industry.
Posted in Work Also tagged brands, business, customer service, retail, sales, Social Media, Twitter 12 Comments
All that glitters is… for the children.
What usually comes to mind when you think of a jewelry store? The sparkle, glamour, and romance? The jingle in the commercial? I work at the corporate office of Ben Bridge Jeweler. You won’t find shiny display cases full of jewels here. There are 2 floors of cubicles, a few meeting rooms, and a low-key [...]
I am “Ben Bridge Girl.”
I’ve worked at Ben Bridge Jeweler for 12 years. When I started, the corporate office was running on sneakernet. I was the first person to get a flatbed scanner and use Powerpoint at manager meetings. I converted a huge handwritten open-to-buy binder into an Excel workbook. I consistently achieve my objectives with very limited resources, and get a [...]
Posted in Work Also tagged brands, business, customer service, Facebook, Social Media, Twitter 7 Comments
Using Social Networks for Customer Feedback + List of Free Tools