Monthly Archives: March 2009

Your customers aren't lost… are they?

If you’re in the retail business, how do you normally greet new faces that just entered your store? A few friends and I recently made plans to go for a tasting at Sake Nomi on a Saturday evening. It is a small sake shop in Seattle that we had been looking forward to visiting. As […]

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Follow for A Prize?

On the morning of Monday, March 9, 2009, Maggiano’s Little Italy sent out this message on Twitter: According to Maggiano’s tweet, they started with 127 followers. At the end of the business day, they had over 2300 followers. At its height, the viral effect of the giveaway/contest pushed @Maggianos up to the #1 trending topic […]

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